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Quote: three times more clicks for the top search result than the second position; by swapping results

QuoteRef: joacT8_2007 , p. 35



Topic:
searching the Web

Quotation Skeleton

The red bars … show the frequency of clicks after--unknown to the … [search] results. In this swapped condition, the second result gained the … [three times as many] clicks than the first position demoted to second rank.   Google-1   Google-2

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Topic: searching the Web (53 items)

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