Bahrick, H.P. , Bahrick, P.O. , Wittlinger, R.P. ,
"Fifty years of memory for names and faces: A cross-sectional approach ",
Journal of Experimental Psychology: General , 104 , 1 , pp. 54-75 , March 1975 .
abstract ;;Quote: identification and matching of high school names and faces remains 90% after 15 years; free recall declines 60% in 48 years