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Quote: an industry is for satisfying customers, not for producing goods; start with the needs of a customer

topics > all references > references i-l > QuoteRef: leviT7_1960 , p. 18



Topic:
customer-centered marketing

Quotation Skeleton

The view that an industry is a customer-satisfying … the customer and his needs, not with a … first concerning itself with the physical delivery of … in part achieved.   Google-1   Google-2

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Topic: customer-centered marketing (17 items)

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