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Quote: many new products cost more than what they replace, e.g., the Xerox duplicator; so innovation is not price alone

topics > all references > references c-d > QuoteRef: drucPF_1974 , p. 65



Topic:
marketing technical products and innovations
Topic:
economics

Quotation Skeleton

[many new products cost more than what they replace, for instance] the Xerox duplicator [costs] far more than … The price of the product is thus only …   Google-1   Google-2

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Topic: marketing technical products and innovations (17 items)
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